I’ve been immersed in the Windows world for 30 years: top 1% of Windows experts at the Experts Exchange last time I checked, a SeniorNet PC tutor, a web programmer, and in a reversal of the usual scenario, my grandchildren treat me as the family IT guru. Despite that investment, a limited retirement income, and the Apple “hardware tax” barrier, I’ve migrated to the Apple universe, and I won’t be going back any time soon.
Why? Apple get away with overcharging for their hardware because they can, users like me keep coming back. The alternative might be cheaper, but for millions of us, it isn’t worth the sacrifice.
It all started in 2010 when I succumbed to the hype and bought an iPhone 4. I was smitten in milliseconds. Before I knew it, I’d ponied up for an iPad and a MacBook Air.
iOS: Apple’s phone and tablet operating system.
Notwithstanding the outrageously overpriced iPhone X with its irksome notch and which I wouldn’t have a bar of, I can still buy a new iPhone 6S, 7, or 8 for a reasonable price. They leave the competition for dead. It’s not the hardware, it’s the operating system, its interface, its applications, and its seamless integration with other Apple devices.
My iPad Pro 12.9” is beautiful. With the improvements to already good usability made with iOS 11, including split screen multitasking, and with a Magic Keyboard or Smart Keyboard Cover, at a pinch it can replace my mobile computer. iOS is more intuitive than the competition, it looks better, and there’s a better range of apps available. It just works.
The same usability standard applies to Mac computers: everything just works. iMacs and MacBooks aren’t cheap, and the Mac Pro cost is eye-watering, but if you look at Windows machines with comparable specs and build quality, they’re not cheap either.